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FOR IMMEDIATE RELEASE

Contact: Sue Cole
719-210-4957
sue.cole@adelphia.net

Newly Established Essoula LLC. Announces Patent Pending for Aromatherapy Enhanced Ultrasound Transmission Gels

Seattle WA – December 8, 2004 – Essoula, Inc. (http://www.essoula.com) the discoverer and sole developer of aromatherapy enhanced ultrasound gels, announces that it has established patent pending status from the United States Patent and Trademark Office on its aromatherapy enhanced ultrasound gels. The patent pending status gives the company exclusive rights for combining essential aromatherapy oils with ultrasound transmission gels.

In early 2004, Essoula co-founders Rita Chew and Tina Modrovich combined their knowledge and experience to develop a method for providing relaxing ultrasound experiences to anxious patients. Chew, who holds the designations of Registered Diagnostic Medical Sonographer (RDMS), Registered Diagnostic Cardiac Sonographer (RDCS), and Registered Vascular Technologist (RVT), has worked in the ultrasound industry for 20 years, including 10 years as an international clinical applications specialist. Modrovich has worked as an experienced healing arts practitioner specializing in Reiki healing, reflexology, aromatherapy and spiritual energy therapy for more than 15 years.

Chew came up with the idea of enhancing ultrasound gel with essential aromatherapy oils when one of her patients became anxious during an ultrasound procedure. Hoping to help relax the patient, Chew asked the patient to inhale a few drops of lavender oil she had placed on a tissue. The result was that the patient relaxed, the ultrasound was successful and the idea was born. Chew asked Modrovich to become a partner in the business because of her aromatherapy and holistic healing expertise. 

"We’re very excited to bring this new innovation to market," says Chew, "our trials have already demonstrated that mothers-to-be and others undergoing ultrasound have a much more soothing and enjoyable experience when aromatherapy oil enhanced ultrasound gels are used."

Adds Modrovich, "People coming in for an ultrasound are often nervous about the outcome. The gel works to calm anxious patients by introducing a sensory element of relaxation to the equation. It’s a holistic approach to the traditional ultrasound process."

Essoula will launch its first product line to the local Seattle market in mid January 2005. The company plans to launch regionally and nationally within the next year.

About Essoula
Founded by Rita Chew and Tina Modrovich in 2004, Essoula, Inc., is the discoverer and sole developer of aromatherapy oil enhanced ultrasound gels. The company's products provide a non-pharmaceutical solution for helping anxious ultrasound patients relax, resulting in a more pleasurable ultrasound experience for both patient and technician.

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