FOR
IMMEDIATE RELEASE
Contact:
Sue Cole
Director, Sales & Marketing
Essoula, Inc.
719-328-0550
719-210-4957
sue@adelphia.net
Essoula
Launches Comfort™, the First and Only Aromatherapy Enhanced
Ultrasound Transmission Gel
Seattle,
WA – April 26, 2005 – Essoula, Inc. (http://www.essoula.com),
the discoverer and sole developer of aromatherapy enhanced
ultrasound gels, announces the launch of its first ultrasound
gel product, Comfort Gel. Comfort is a FDA 510K registered
product that was tested at Tox Monitor Laboratories in Oak
Park, IL, where it was found to be non-dermal sensitizing and
hypo-allergenic. Comfort is also water soluble and safe to
use on all external ultrasound transducers according to manufacturers'
specifications. In addition, Comfort has received very high
ratings from patients. In more than 800 patient surveys conducted,
greater than 99% of patients said that they would choose Comfort
over the ordinary gel and that Comfort helped them to relax
during ultrasound exams.
"As
a registered sonographer with over twenty years experience performing
ultrasound exams, I've seen the
results of anxiety in the ultrasound patient. When patients
can’t relax, they move around a lot and are less likely
to listen to the sonographer’s instructions. This often
results in sub-optimal imaging, making the diagnosis more
difficult," says
Rita Chew, RDMS, RDCS, RVT and co-founder, Essoula, Inc.
Adds Tina Modrovich, well-known aromatherapist and co-founder,
"The aromas of essential oils extracted from plants such
as lavender, ylang-ylang, geranium and rose have been proven
to raise serotonin levels in the brain. When released into
the brain, serotonin induces relaxation, which, for purposes
of the ultrasound exam, results in better patient compliance
and ultimately, in optimal scan results."
From
the beginning, say the two women, the comfort of the patient
has been their number-one priority. This is especially important
now, when ultrasound is being used in a wide range of areas including
diagnostic and elective pre-natal scans, pediatric ultrasound
exams, abdominal, testicular, and gynecological exams,
exams to detect various cancers (including breast cancer), procedures
for evaluating and treating thyroid conditions (including biopsies), physical
therapy and sports medicine procedures that diagnose and/or treat musculoskeletal
injuries, scans to identify cardiac problems, and in vascular exams. Ultrasound
is also being used in wound mapping, ultrasonic skin rejuvenation treatments,
and in laser hair removal.
In
its testing phase, Comfort received high ratings from physicians,
sonographers and clinicians who found the gel not only relaxing
but easier to work with when compared to standard gel. "Essoula’s
Comfort Gel is smoother, makes scanning easier, and doesn’t
dry into a powder", says Dr. Ben
Harmon, MD, MBA, RDMS, RVT of Radia Medical Imaging, Everett, WA. "Subjectively",
adds Harmon, "children and obstetric patients enjoy the Comfort ultrasound
experience more than when scanned with the standard gel."
Comfort
currently retails at $3.97 per 250 ml bottle. Quantity discounts are
available. For more information, please contact Essoula at 800-906-8320.
About
Essoula
Founded by Rita Chew and Tina Modrovich in 2004, Essoula, Inc.
is the discoverer and sole developer of aromatherapy enhanced
ultrasound gels. The company’s products provide a non-pharmaceutical
solution for helping anxious patients relax, resulting in a more
pleasurable ultrasound experience for both patient and clinician.
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